Amazon has introduced Q, a business chatbot that utilizes generative artificial intelligence.

Amazon has finally created a response to ChatGPT.

On Tuesday, the tech company announced the upcoming release of Q, a chatbot designed for business purposes and powered by generative AI.

At a yearly conference held by Amazon for its AWS cloud computing service in Las Vegas, the company announced its reaction to competitors who have gained public interest with their chatbot offerings.

The debut of ChatGPT by San Francisco-based company OpenAI caused a spike in attention from both the general public and businesses towards generative AI tools. These tools have the ability to produce emails, marketing materials, essays, and other written content that closely resembles the work of humans.

The initial focus on OpenAI’s main collaborator and financial supporter, Microsoft, provided them with an edge as they have access to the foundational technology used in ChatGPT and have utilized it to create their own generative AI tools called Copilot. However, this also motivated competitors such as Google to introduce their own versions.

These chatbots are advanced AI systems that can engage in conversation, generate text when requested, and even create unique images and videos using information from a large collection of digital books, online content, and other media sources.

On Tuesday, Amazon announced that Q has the ability to perform tasks such as creating content, simplifying daily communication, and aiding employees in tasks like creating blog posts. It also stated that businesses have the option to link Q with their own data and systems for a customized experience that better aligns with their specific needs.

The technology can currently be previewed.

Although Amazon currently holds a dominant position in the cloud computing market, it is not considered the frontrunner in AI research that has resulted in advancements in generative AI.

According to a recent index from Stanford University, which assessed the transparency of the leading 10 foundational AI models such as Amazon’s Titan, Amazon was ranked at the lowest position. The researchers at Stanford noted that limited transparency can create difficulties for customers who wish to utilize the technology and determine if it is trustworthy, among other issues.

The company has been making progress, and in September, Amazon announced its plan to invest as much as $4 billion in Anthropic, an AI startup in San Francisco founded by former employees of OpenAI.

The technology company has been introducing new services, such as an enhanced version of its widely-used assistant Alexa that allows for more natural conversations, and AI-generated summaries of product reviews for customers.